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Nonprofit Copywriting 

Audrey does pro-bono marketing for Urban Roots, a local teaching farm in Reno, NV. She makes marketing materials, conducts budget analyses, and helps develop their membership program. Audrey hopes to bring in fellow artists to contribute to Urban Roots' mission and implement their membership as she continues to work for Urban Roots. 

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Who is Urban Roots 

Above is a blue and white flyer with a photo of children leaning over a garden bed. The flyer describes the mission of Urban Roots, its history and future plans. On the lefthand side, three core values are illustrated: academic achievement, healthy living and environmental stewardship. At the bottom right corner is a QR code to their homepage. 

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Membership 

Above is a blue and white flyer with a photo of a boy smiling and holding a fat, golden chicken. The flyer describes the levels of giving urban roots have for its members, the range is between $5-25 per month. The tiers are named accordingly: seed, root, leaf, stem, flower, and fruit. The bottom left corner has a QR code for the membership page. 

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Programs 

The blue, brown, and white flyer above describes the programs offered by Urban Roots. At the top of the flyer is a rectangular photo of children playing in a sandbox. In the bottom right of the photo is a photo of a little girl munching some lettuce. 8 programs are described. In the bottom left corner is a QR code linking to the programs page. 

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Why we partnered 

The above brown and white flyer has the two logos of the partnering organizations at the top, below is a rectangular photo of some purple and red carrots. The flyer describes the purpose behind partnering, regenerative farming, and the collective impact gained from community partnerships. Two QR codes are at the left and right corners of the page, each leading to the websites fo Urban Roots and Earth and Seeds. 

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